Need for Cognition

The topic for this post comes from what I discovered about Need for Cognition (NFC) during my Educational Psychology studies in late 2013. I found this topic area quite interesting and I wanted to share some of the research findings from the journal articles that I read.

What is Need for Cognition?

John Cacioppo and Richard Petty proposed that NFC was “the tendency for an individual to engage in and enjoy thinking” (1982, p.116). For Cacioppo and Petty, NFC was about the level of motivation towards cognitive activity (the process), rather than achieving cognitive clarity (the outcome). In addition, people high in NFC are characterised by active exploring minds that reach out and draw information from their environment.

Measuring NFC

Read the full story by

RELATED READS
Building an Open Online Course (or MOOC if you prefer) How not to lose your learners
We are updating our Privacy Policy, so please make sure you take a minute to review it. As of May 25, 2018 your continued use of our services will be subject to this new Privacy Policy.
Review Privacy Policy OK