Sharknado Conference Design: Tame the Fury

Are you facing a conference sharknado in your association? Let’s find out.

1. Is your conference content selection dominated by:
a. Call for proposals
b. Content curation

2. The learning objectives you collect from speakers are:
a. Printed in the conference guide and/or app
b. Used to design and assess sessions

3. The learning design of your sessions is facilitated by:
a. Speakers who design their own sessions
b. Staff instructional designers who work with speakers to design sessions

4. Session evaluations collect data to determine:
a. Whether attendees liked stuff
b. Whether attendees learned stuff

5. Session handouts are typically:
a. Slide decks, if we are able to collect them
b. Resources, tip sheets, job aids, or application tools

If you answered “a” to two or more of these questions, you’ve got a shark problem. Tame the shark fury by viewing your event through the strategic lens of product development.

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