Should you brand or white label your LMS?

If you’d like staff and customers to experience your LMS as an extension of your brand, you need to personalize it. Strong branding helps users to feel familiar with a learning management system, easing adoption obstacles by building trust. When you invest time creating attractive eLearning content, the look and feel of your LMS is equally important. How far personalization should go is a big decision. You’ll need to decide if including branding elements like a logo, company colors and custom URL is enough. You should also consider if you need to white label your LMS. Here are the most important factors about both options to help you decide.


Branding your LMS

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