State of Customer Training 2019 - TSIA Webinar Recap

Last week, I had the pleasure of attending a TSIA webinar hosted by Maria Manning-Chapman on the state of customer training. Maria has a wealth of information about the customer education industry and utilized data compiled from member inquiries, benchmark survey, and topical industry surveys. This webinar focused on the trends uncovered in this study, particularly those related to revenue, content, and offer development. In the following post, I will summarize some of the key trends and insights Maria presented. If you’re interested in listening to the full webinar, you can view the 30-minute presentation here.