Stop with the Content Already!

We have a fundamental category error in our approach to training that gets us thinking about the wrong things from the outset. This category error leads us to create training that is all too often out of touch with business needs and learners’ learning styles.

Content is not Learning

Not only is content not learning, but disseminating content is not the same thing as training. The bottom line is that whether it’s in the classroom, death by Powerpoint, or mind-numbing 100-slide eLearning courses, telling people content alone does not provide learners with the knowledge and skill they need on the job, except in isolated cases.

If content equaled learning, libraries could replace universities.

Read the full story by


LMC Components - Relationship Using Theories of Motivation
We are updating our Privacy Policy, so please make sure you take a minute to review it. As of May 25, 2018 your continued use of our services will be subject to this new Privacy Policy.
Review Privacy Policy OK