Reflections On My Refraction: Getting A Job In Instructional Design

This article explores the uncertainty and anxiety that newcomers to Instructional Design may be faced with during the transition from student to job seeker. It […]

Sales Funnel Stages And Content Marketing: 5 Things You Need To Know

For decades, the sales process has been envisioned as a free-flowing funnel. But is this really the best approach to online marketing? This post was […]

4 Tips To Design A Successful Social Media Campaign

Working on a social media campaign? Then here are a few good tips to check out. This post was first published on eLearning Industry.

7 Tips To Optimize Content For Effective Content Marketing

Many experts seem to converge on the fact that powerful and interesting topics are the key in driving traffic towards a website. In no less […]

5 Ways Content Marketing Can Help You Generate B2B Leads

You can’t use standard marketing tactics like shopper marketing to drum up B2B leads. But, is it really possible to find new customers using online […]

6 Tips To Qualify Leads And Boost Conversion Rates

Clickbait is a relatively effective way to get visitors to your website. It may drive traffic to your site, but can it get your visitors […]

Kenyan eLearning Perspectives

Access to higher education in East Africa is essential. Kenya is a good example for increased local eLearning efforts. Online courses for gaining skills and […]

Choosing The Best Social Media Sites For Your Business: Top Tips

With the myriad of social media platforms available today, which one should you focus on to promote your business? This post was first published on […]

Inbound Marketing: Is It The Best Approach For eLearning Organizations?

The marketing industry has lots of buzzwords, such as conversion rates, click-through, leads, and bounce rates. So, what exactly is inbound marketing? Will it really […]

4 Reasons Why Vendor Onboarding Is Critical For Your B2B Brand

A good onboarding program doesn’t just help your channel partners during their first days with your company, it sets them up for success throughout the […]

eLearning In Developing Countries: Can Rich Countries Help?

My article intends to raise a debate about how technologically advanced countries which cultivate the eLearning method should help developing countries that have no technological […]

Intellectual Property Vs. Content Marketing In eLearning

Your educational materials are often unique, may have taken years to put together, and are invaluable to your work and your students. But are you […]