David Kelly’s Curated L&D Content for the Week of 5/21/18

This week’s curated content includes links exploring the following: how to vet neuroscience-related content a great resource full of free icons an interview with the developer […]

Converting Your Training to Jobs-to-be-Done-Focused Training

Most software companies are so enamored by their product's features that they use it everywhere. It's in their marketing, thought leadership pieces, and especially in […]

One Step Towards Customer Education that Focuses on the Job-to-be-Done

We know that customer education programs need to help our customers use product features. We also know that focusing too much on feature training misses […]

Jobs-to-be-Done & Customer Education: Should You Use It?

When people find themselves needing a job done, they essentially hire products to do that job for them. - Clayton Christensen, author of the Innovator's Dilemma […]

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