How To Understand Customer Needs And Improve Your Marketing
The most valuable way to get more detail about who your organization is selling to is to develop a buyer persona. Once you have created […]
Catapulting A Lead Nurturing Campaign To Bring Long-Term Success For Your eLearning Business
In the end, you'll have to measure the success of your lead nurturing campaigns. To do that, you’ll need to analyze the results of your […]
The Challenge Of Measuring The Lead Nurturing ROI Of Your eLearning Marketing Campaign
So, you’ve created several campaigns for lead nurturing to increase your brand awareness. Kudos to you. Are they bringing you the results you hoped though? […]
The Power Of Content Mapping In Lead Nurturing And How To Leverage It As An eLearning Marketer
Aligning your lead nurturing efforts at every stage of the funnel is a huge part of ensuring they're successful. This post was first published on […]
Testing Your Lead Nurturing Campaign To Attract The Ideal eLearning Audience
Because there is no exact science for running a lead nurturing campaign, you need testing to help you understand what works for your audience. Make […]
5 Ways To Score Leads For Success By Targeting The eLearning Community
Lead scoring might remind you a bit of the “pursuit of happiness.” They are both hard to achieve. However, they are important for your well-being, […]
Producing Optimal Lead Nurturing Content And Emails To Reach The eLearning Audience
It is important to highlight what sets your eLearning brand apart from your competition. The more you let your customers get to know you through […]
The Team Your eLearning Company Needs For A Successful Lead Nurturing Campaign
As you begin to put your lead nurturing strategy in action, you’ll find that there is one crucial component in guiding eLearning prospects down the […]
How Marketing Automation Can Revolutionize Lead Nurturing For eLearning Marketers
Automation has revolutionized the way eLearning marketers go about lead nurturing. Learning more about these automation capabilities is the best place to start. This post […]
Setting A Lead Nurturing Strategy For Your eLearning Business
Lead nurturing has many treasures to impart once you incorporate it into your sales and marketing funnel. But before you can successfully do this for […]
What Is Lead Nurturing? How eLearning Companies Can Benefit From This Marketing Strategy
Lead nurturing is called that for a reason. It’s a caring, supportive act, using information and insight to develop a relationship with a buyer across […]
7 Welcome Email Examples to Increase Open Rates
Got a new subscriber to sign up to your list? Congratulations! You have successfully cleared the stage of ‘lead acquisition’.… The post 7 Welcome Email […]
