Better Notifications for LearnDash

With the LearnDash Notifications add-on and Uncanny Automator, students and staff can stay in touch, communicate more and learn together. In self-directed elearning courses, it […]

7 Essentials for a High-Converting Course Landing Page

It’s an online course creator’s worst fear. Spending countless nights working on the most valuable content possible, only to have no one sign up for […]


Marketing is one of the fields that L&D has always borrowed from, and for good reason. While it has offered us a lot by way […]

Four Sales Story Archetypes

“Story is about eternal, universal forms, not formulas”, Robert McKee, Story Sales professionals often must persuade customers about their product or solution. Stories, when appropriately […]

How Can Iterative Testing Lead Your eLearning Marketing Campaigns?

Iterative testing is gradually evolving over time. Do you want to avoid disrupting and confusing users but also increase your marketing performance? Keep reading to […]

Inbound vs. Outbound Marketing: Examples and Strategies for Growing Your Business

How can we generate more revenue and increase sales? That’s the question on every business leader’s mind right now. What… The post Inbound vs. Outbound […]

Top 7 Marketing Tools to Help You Better Understand the Market

The emergence of the internet has significantly influenced the landscape of product promotion for businesses. Marketers now have more channels to disseminate awareness of their […]

5 Amazing Marketing Strategies for Improving Your Brand

A clear path is the best way to success. Defined marketing strategies are essential for any brand, especially if it wants to be financially successful […]

Handy Tips To Attract New eLearning Buyers With Emotional Marketing

If you want to attract, resonate with, and encourage your eLearning audience to act, weaving emotion into your marketing is a must. Are you ready […]

How To Increase Enrollment In Your Online Courses

Easy-to-use LMS solutions like LifterLMS have already solved the first challenge of creating the dream platform for your learners. The next big challenge is how […]

WTF Does Marketing Have to Do With It?

Are you a marketer? Take a few moments to seriously consider your answer.  If you answered no, I’d like to suggest that, as Seth Godin […]

Marketing Automation Platforms: Find Your Match (Compare These 15 Options)

If picking between marketing automation platforms feels a little like swimming in a pool that gets deeper with every lap,… The post Marketing Automation Platforms: […]

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