MoodlePreneur Monday: Bootstrapping Market Research, Part One

Moodle is, for the most part, a great ally of the open source educational entrepreneur. A glaring and paradoxical exception is market research data. You […]

Give a Taste: Let Prospects & Members Sample Online Education

If only prospects would give your educational programs a chance, you’d turn them into loyal learners—and customers, maybe even members. But how do you get […]

What is snowball sampling?

There are many many different ways to develop your sampling strategy. In the past I have spoken about some of these in detail, for example […]

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