Tips for Building an Email List from Scratch

Building an email list is an inherent part of email marketing strategy. Email marketing has been one of the most convenient and evergreen ways to market your products and services. It is still being used at large. Almost everyone has an email account today and emails are undoubtedly the bridge to connect your product/service to the world’s population.

If you are a course creator, then email marketing should be definitely on your list of marketing channels to amplify your course’s popularity. However, some of you might think email marketing is a waste of time and energy. This thought is understandable. After all, many do not read marketing emails thinking, especially the ones that are not related to their needs.

The key here is ‘their needs’. People will indeed open your email if they find it relevant to their needs. Your goal is to identify such recipients who have a higher chance of converting to your customers.