To buy or not to buy Instagram followers when promoting your online course?

It’s universally acknowledged these days that social media is the go-to for efficient marketing campaigns. With people being (quite healthily) cautious of face-to-face encounters, it’s imperative to be visible to your target audience in the online environment.

Instagram is one of the platforms that has proved its usefulness for promoting products and services and, as everyone knows, strength stands in the numbers – the more followers an account has, the more visible and attractive it is.

Read more: Using Instagram to boost your online business

So far, no surprises. It’s not like any of today’s entrepreneurs were really thinking they can increase sales by having a total of twelve Instagram followers and an average of three interactions a day.

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