Top 6 Types of Content and Perks to Offer Your Members

Supporters, members, and donors are the lifeblood of your organization or association. They’re the very reason for your membership program in the first place. Needless to say, keeping them engaged is of paramount importance.

Slipping engagement statistics can be a serious warning sign for your organization! While no membership programs actively neglect their engagement techniques, it can still be incredibly easy to forget about the foundation of your success: member engagement.

Ambitious new goals or projects can sometimes overshadow the importance of continual engagement work. It’s easy to identify and discuss ways to boost member engagement, but actually putting them into practice can be a challenge when your team has so much on its plate.