Augmented reality has become increasingly powerful in the past year as the technology gradually moves from gimmick status to something more worthwhile. One of the more interesting applications attempts to make the shopping experience more friendly for disabled shoppers.
This is a particular issue, as the shopping experience is not generally designed with disabled people in mind, and research suggests that many dislike asking for assistance when shopping. Getting help from technology however was different, so the researchers set about designing just that.
Augmented shopping
Tags: AR • Augmented reality • shopping • Social Business