Using Social Media as a Learning Strategy

As some of you know, I work as an Associate Director of Training for a Vaccines Medical Affairs team. Our primary training content is scientific in nature. However, vaccines have a big social impact and training on topics like vaccine hesitancy and government approaches to vaccination are also extremely important. While these topics can be trained using formal interventions like classroom/ virtual lectures with an SME, they are better taught by providing multiple viewpoints that add a rich subjective layer on top of objective clinical data. So, when it was time to develop training on the topic of public health approaches to vaccination, I was excited to build a social component into the training strategy. Aim would be to:

Understand the social nature of vaccinesEncourage cross regional comparisons and discussions

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