Using Testimonials as Social Proof

Students evaluating your course have lots of questions – is this course right for them, will they learn what they want to learn, and whether it’s a good investment among them. One of the fastest and easiest ways to ease their concerns is using social proof – confirmation that other people (just like them!) have made – and stood behind – the same decision.

 

Reading student testimonials is comforting for potential purchasers, and provides valuable insight into the answers to some pressing questions.

Reading student testimonials is comforting, and provides valuable insight for your online course…
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We asked our product team if they could help us out with an easy way to add great looking testimonials to course descriptions, and they’ve delivered! With a few lines of code, you now have the ability to turn your favourite student feedback into reassuring social proof for your course landing pages.

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