Video for Learning: Tips, Trends & Technology

Video is everywhere. YouTube says that we consume over 1 billion hours of video content on the site daily and are uploading around 300 hours every minute of the day1! It’s one of the world’s biggest search engines with its daily use extending far beyond just fun and entertainment in the hours before and after our 9-to-5. And video for learning is on the increase. 

In 2017, 70% of millennial YouTube users watched a video to learn how to do something2. No wonder, YouTube is investing millions to bolster its learning content3. What that will look like and how it will impact L&D remains to be seen but one thing is clear: video for learning is ubiquitous, engaging and growing in popularity. And it’s not just happening in one platform. For our purposes, as L&D professionals, there are many different ways to create and distribute successful moving image projects.

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