Webinar Revolution

Insights from Association Chat

We had a great time on Association Chat this week contrasting what webinars have become with all the amazing things webinars could be – with the right strategy. Here’s a recap of the best insights.

What’s happening vs. what should be happening

The vast majority of webinars are boring, long, unidirectional, and clearly not designed to be learning experiences. Webinar technology was designed for virtual interaction. It has the potential to be a powerful player in the learning portfolio – but we’re doing it wrong. Its potential is stifled by repurposed info-lecture content and painful “are you still here” poll check-ins.

Call a full stop on how it’s been done and consider how you can transform the experience.

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