What is Channel Sales?

Peter Ganza, Director of Marketing at Magentrix, recently sat down with our resident Channel Coach, Paul Bird, to answer some of the most common questions individuals have been asking online. 

 

What is Channel Sales?

 

 

Paul Bird: “It’s not a sale on channels 🙃 The relationship of a product that is being sold to somebody by someone other than the person that made it or is offering the product or service. Again, this is like when you buy your insurance from an insurance broker or insurance agent - they buy it from the insurance company or are working on behalf of the company. Same thing with real estate, you work with a real estate agent - that’s where you make your purchase but the actual seller is the person who owns the house. 

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