Where Does Your Association Fit in a Changing Postsecondary World?

In the late 1990s, higher education and the importance of a four-year college degree started to change. The education systems themselves were not changing, but businesses were. It had been a national standard that in order to get a start a successful career you must first earn a college degree. Obviously, there are exceptions to every rule, but for the most part higher education was the first step to entering the workforce. This is proving to no longer be the case, and universities noticing this are starting to ask a much bigger question; is college meant to provide students with a broad education or is it meant to prepare students for a job?  

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