Why Customer Training is Important for Manufacturing Companies

Customer training isn’t just for tech companies. Manufacturers, in particular, have a lot to gain by prioritizing customer training. For example, manufacturing company Procter & Gamble created a free online university for anyone interested in the cleaning industry, including their customers, which includes at least 100 videos, courses, and webinars.1 The online university features product training as well as practical cleaning tutorials. P&G’s training serves its current customers and attracts new ones, as well.

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