Why Do You Need to Brand Your eLearning Programs (And How to Do It)

Learning leaders, you have lessons to learn from the marketing pros. More specifically, you need to learn a tip or two on “branding.”

If you thought branding is something that only FMCG manufacturers, car dealers, and luxury watch sellers need to practice, think again.

With a pressing need to keep employees on top of industry knowledge and skills, you MUST ensure that your eLearning courses do not get lost in the crowd. You MUST make your courses visible. Else, your efforts go to waste. Or worse, your learners waste energy hunting around for content or learn inadequately.

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