Why Gamification is a Natural Fit for Sales Training

Salespeople are notoriously tough. They have to be: it’s their job to hunt down prospects who will buy from them. 

They endure a lot of rejection along the way, and some sales compensation models still mean that a salesperson’s salary is dependent on their sales commission, meaning reps have to make sales to make money.

The very best salespeople are strong-willed and thick-skinned. They make their quota every quarter; they go after the prospects they know will buy; and they don’t much care what people think of them. They are competitive, and that can be amazing for a sales manager when it comes to making sales targets. 

It can be less than amazing, however, if you’re trying to get your sales superstars to do something they don’t want to do like take training — then that strong will is turned on you.

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