Why Microlearning Is the Best Way to Train Sales Teams

Effective salespeople are masters of a complex skillset. It takes technical expertise and fine-tuned people skills to translate product specs into persuasive value. Honing these skills takes years of practice. Meanwhile, your people have goals to hit this month.

L&D can help accelerate the learning curve by delivering sales training in a format that’s highly effective in a short amount of time. Microlearning provides quick, impactful learning that fits into the schedule of even the busiest salesperson. Here’s why your sales team needs microlearning:

Speedy onboarding ensures faster ramp-up time

New sales employees need the info that will help them start selling quickly, and they don’t have a lot of time to spend in a classroom or reading lengthy training manuals to get it. Microlearning allows for fast and smooth onboarding: associates can inject themselves into the training wherever it’s most necessary, skipping or reviewing lessons no matter their skill level walking in the door.

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