Why We Integrate Our Instructional Design and Product Design Teams

In most cases (and especially for in-house instructional design situations) the instructional design and product design and development teams operate side-by-side. Each is stored neatly in its box, and any collaboration happens in an “over the wall” type of interaction.

At eLearning Mind, we’ve rethought the way that our ID and multimedia design departments work together, and we realized that these teams are interdependent and collaborating over a wall isn’t the most effective way to get the most out of each. Here’s the methodology our entire team follows. Today, our ID and D&D departments are less divided and less distinguishable from one another: We’ve encouraged out instructional designers to become experts in development and our developers to become stellar instructional designers. Why?

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