Will You Fit Into Deloitte – A Celebration

Three years after it was made the interactive video Will You Fit Into Deloitte is still regularly cited as an exemplar for corporate video makers.  In this article, I will discuss the mechanisms this excellent video uses and explain how they work with reference to the common functions and devices of recruitment videos.

If you’ve not seen the video yet, I suggest you have a quick look now.

Before I start, it’s worth noting that there is a continuum between the recruitment and onboarding function.  After all, if candidates start the onboarding process when applying you can get them up and running faster if they become employees.

The recruitment function

The high-level messaging of a recruitment campaign is usually to educate candidates around what it’s like to work at your organisation and why your organisation is a great place to work.  You can also keep candidates warm for when your organisation has an opportunity that is a good fit.

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