Win-Win-Win Sponsorships

Crafting Sponsorship Opportunities That Sell

You have a lot more in common with your prospective sponsors than you may suspect.

If you think about it, you both offer value, you both seek to be sustainable businesses, and you share a common target market. You are also both seeking to nudge that target market through the buyer’s journey to invest in what you offer.

And since research shows over 70% of buyers conduct over half of their research online before making an offline purchase, your online learning portal is prime real estate for partnering.

Retiring Same Old

Sponsorships of the past focusing upon ads, signs, and logo placements are no longer enough. Brand awareness is still important, but sponsors are looking for opportunities to tell their story and develop rapport with prospective customers (just like your organization is!).

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